IPad Mini already is coming. Some sources say new tablet from Apple is already on the assembly lines. Start of sales is scheduled on October-November. Device will have 7.85 inches screen diagonal and very attractive price. The output of this device for Apple, will become, without any doubts, an important event, it can bring serious changes in the camp of products-competitors. It can change the very principles of today’s mobile market. To say simply, iPad Mini would change the market segment of tablet computers.
Let’s look on 8 features of the device, which would let this device become something new and very expected on the market. So…
1. iPad Mini can re-establish 7-inch format for tablets
In recent years, Steve Jobs repeatedly said he does not think 7-inch size of screen is user-friendly. This is definitely hampered the market of small plates development. But if Apple launches iPad Mini that would be positive news for Apple’s rivals with same size of screen.
2. Price pressure on Apple’s competitors
Apple demonstrates the tendency to make price and quality of its products equal. If this will go on, competitors will have to cut their prices too.
3. Sales of “large” iPad will go down
New iPad can definitely become the hit of the season. In comparison, 9.7-inch device seems large and cumbersome.
4. Apple is powerful
In most cases, every new Apple’s product is successful. That lets predict success to the new iPad and that is why its «key characteristics» will be used in similar products.
5. More software developers will switch over to tablets
Why? It’s very simple – with new iPad release total quantity of tablets on the market will increase.
6. 8-inch tablet’s idea revival
Very soon after launching of iPad Mini, other producers will offer an 8-inch plates, maliciously noting that their screens are larger than Apple’s.
7. The competition of functions
Now most of companies produce more or less the same device with a similar filling. But when Apple will come to this segment the competition will get started on the same level as it is now in the segment of top devices.
8. Mobile operators will join the game
Most of 7 inch devices, which are available today, do not support 3G or 4G LTE. According to forecasts, Apple plans to change it by building the 3G module in its tablet. If the prediction is right, we can expect that other manufacturers will do same.
Alex is a senior computer programmer at a Tech & Science, a leading technology blog.
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